Dealer Transformation Index™

Measuring dealer-consumer alignment across continued industry evolution

Urban Science® has teamed up with the Harris Poll to conduct ongoing, comprehensive research on the state of the automotive industry through the eyes of dealers and auto buyers. This page includes ongoing highlights of our findings.

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The EV Future

Prepare to meet growing demand while you still can

The impact of EVs on the future of the automotive industry can’t be overstated. Both auto buyers and dealers recognize and agree electrification has the greatest potential to change the future of the auto industry in the coming years. Preparation and optimization for increasing EV-related sales and service needs is critical – and it all starts with dealer and auto-buyer education.

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Dealership Service

Powering Thriving Dealerships With Dealer Service

Across myriad industry shifts and evolutions, healthy dealership service operations have powered thriving dealerships. Service lanes not only deliver high-margin engagements on the back end, they drive meaningful interactions that can build long-term loyalty that leads to future sales as well. To create, nurture and make the most of these opportunities, it’s critical dealers and OEMs recognize auto-buyer perceptions about how franchise stores stack up against independent repair shops – and adjust their approaches to mitigate risks and seize lucrative opportunities now and in the future.

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Digital Retailing

Finding a Sustainable Middle Ground Between Dealers, Customers and OEMs

While digital channels have been embraced for many years in dealership sales and service operations, today a number of OEMs believe there’s significant opportunity to offer a complete end-to-end purchase experience that happens entirely online.

But is that what customers really want? Or do consumers still value the in-person dealership experience – even if there are some elements of it they dislike? The answers may surprise you and should guide OEMs and dealers toward a thoughtful approach to creating the purchase processes of tomorrow.

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October 18th,  2022

Finding a Sustainable Middle Ground Between Dealers, Customers and OEMs

While digital channels have been embraced for many years in dealership sales and service operations, today, a number of OEMs believe there’s significant opportunity to offer a complete end-to-end purchase experience that happens entirely online.

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May 18th,  2023 Blog

Leading With Integrity: Urban Science Marketing Director’s Service With Girl Scouts of the USA

During her 16 years with Urban Science, Global Marketing and Communications Director Amy Bowering has been a driving force…

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May 18th,  2023 Blog

Leading With Integrity: Urban Science Marketing Director’s Service With Girl Scouts of the USA

During her 16 years with Urban Science, Global Marketing and Communications Director Amy Bowering has been a driving force…

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January 13th,  2023 Article

A day in the life of an Urban Science intern | Sao Paulo, Brazil

Since Urban Science was founded in 1977, we’ve become the automotive industry’s go-to resource for solving mission-critical challenges around the world. During this time, we’ve expanded our global footprint to […]

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January 13th,  2023 Article

A day in the life of an Urban Science intern | Sao Paulo, Brazil

Since Urban Science was founded in 1977, we’ve become the automotive industry’s go-to resource for solving mission-critical challenges around the world. During this time, we’ve expanded our global footprint to […]

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July 21st,  2022 Article

Urban Science summer internship program meshes legacy, opportunity to drive learning and growth

At Urban Science, our vision is a world in which innovation is powered by science and inspired by the entrepreneurial spirit to invent a better future. As we forge ahead […]

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July 21st,  2022 Article

Urban Science summer internship program meshes legacy, opportunity to drive learning and growth

At Urban Science, our vision is a world in which innovation is powered by science and inspired by the entrepreneurial spirit to invent a better future. As we forge ahead […]

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November 17th,  2021 Blog

Urban Science’s Nashville team holds diaper drive to help children, families in need

Urban Scientists in Music City recently put our commitment to community into practice to assist Nashville Diaper Connection (NDC) on its mission to ensure every baby in Davidson County – home to Nashville – has enough diapers to stay clean, dry and healthy. 

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November 17th,  2021 Blog

Urban Science’s Nashville team holds diaper drive to help children, families in need

Urban Scientists in Music City recently put our commitment to community into practice to assist Nashville Diaper Connection (NDC) on its mission to ensure every baby in Davidson County – home to Nashville – has enough diapers to stay clean, dry and healthy. 

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November 11th,  2021 Blog

Detroit-based Urban Scientists team up with Life Remodeled to beautify the Motor City

Earlier this month, more than 30 Urban Scientists who work in our company’s Detroit headquarters came together and rolled up their sleeves to support the Life Remodeled Six-Day Project […]

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November 11th,  2021 Blog

Detroit-based Urban Scientists team up with Life Remodeled to beautify the Motor City

Earlier this month, more than 30 Urban Scientists who work in our company’s Detroit headquarters came together and rolled up their sleeves to support the Life Remodeled Six-Day Project […]

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November 8th,  2021 Blog

Urban Science awards $25,000 to create engineering pathways for metro Detroit girls, diversify STEM fields

Detroit-headquartered company’s expanded commitment to ESD Girls in Engineering Academy marks $50,000 in total support since 2020 
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November 8th,  2021 Blog

Urban Science awards $25,000 to create engineering pathways for metro Detroit girls, diversify STEM fields

Detroit-headquartered company’s expanded commitment to ESD Girls in Engineering Academy marks $50,000 in total support since 2020 
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November 4th,  2021 Blog

Urban Scientists gather to celebrate Diwali, India’s biggest and most important holiday

Detroit-based Urban Scientists recently met up for our company’s annual Diwali celebration lunch organized by our headquarters’ employee committee and our colleagues of Indian heritage.

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November 4th,  2021 Blog

Urban Scientists gather to celebrate Diwali, India’s biggest and most important holiday

Detroit-based Urban Scientists recently met up for our company’s annual Diwali celebration lunch organized by our headquarters’ employee committee and our colleagues of Indian heritage.

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October 20th,  2021 Blog

Urban Science CIO Elizabeth Klee earns top honor from MichiganCIO

We’re proud to announce Elizabeth Klee – our company’s top tech leader – was awarded a MichiganCIO 2021 CIO of the Year ORBIE Award during a recent ceremony […]

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October 20th,  2021 Blog

Urban Science CIO Elizabeth Klee earns top honor from MichiganCIO

We’re proud to announce Elizabeth Klee – our company’s top tech leader – was awarded a MichiganCIO 2021 CIO of the Year ORBIE Award during a recent ceremony […]

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May 5th,  2020 Video

Empowerment and Flexibility at Urban Science: Bill Portman

Urban Scientist Bill Portman shares his formula for his own employee experience shaped by empowerment and flexibility.

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May 5th,  2020 Video

Empowerment and Flexibility at Urban Science: Bill Portman

Urban Scientist Bill Portman shares his formula for his own employee experience shaped by empowerment and flexibility.

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April 29th,  2020 Video

Recognition at Urban Science: Susan Filipek

Urban Scientist Susan Filipek shares her formula for her own employee experience shaped by recognition.

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April 29th,  2020 Video

Recognition at Urban Science: Susan Filipek

Urban Scientist Susan Filipek shares her formula for her own employee experience shaped by recognition.

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April 21st,  2020 Video

Community at Urban Science: Krista Rooks

Urban Scientist Krista Rooks shares her formula for her own employee experience shaped by community.

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April 21st,  2020 Video

Community at Urban Science: Krista Rooks

Urban Scientist Krista Rooks shares her formula for her own employee experience shaped by community.

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April 14th,  2020 Video

Growth at Urban Science: Dan Sharp

Urban Scientist Dan Sharp shares his formula for his own employee experience shaped by growth.

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April 14th,  2020 Video

Growth at Urban Science: Dan Sharp

Urban Scientist Dan Sharp shares his formula for his own employee experience shaped by growth.

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April 7th,  2020 Video

Wellbeing at Urban Science: Cara Baughman

Urban Scientist Cara Baughman shares her formula for her own employee experience shaped by wellbeing.

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April 7th,  2020 Video

Wellbeing at Urban Science: Cara Baughman

Urban Scientist Cara Baughman shares her formula for her own employee experience shaped by wellbeing.

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February 18th,  2019 Quick Look

Urban Science D.C. Office Moves to New Location

The Washington D.C. team relocates to newer, more efficient office space.

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February 18th,  2019 Quick Look

Urban Science D.C. Office Moves to New Location

The Washington D.C. team relocates to newer, more efficient office space.

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February 14th,  2019 Quick Look

Urban Science Rome Office Move to Modern Location

Urban Science Rome Office Move to Modern Location

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February 14th,  2019 Quick Look

Urban Science Rome Office Move to Modern Location

Urban Science Rome Office Move to Modern Location

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March 1st,  2018 Quick Look

Urban Science Opens Doors To New Office In Plano, Texas

We expanded our reach into Plano, Texas to support our original equipment manufacturer, Toyota Motors North America, Inc.

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March 1st,  2018 Quick Look

Urban Science Opens Doors To New Office In Plano, Texas

We expanded our reach into Plano, Texas to support our original equipment manufacturer, Toyota Motors North America, Inc.

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INSIGHT LAB

FEATURED

EVs in Australia: It’s a Question of Time.

Insights from a recent Harris Poll commissioned by Urban Science.

Leading With Integrity: Urban Science Marketing Director’s Service With Girl Scouts of the USA

During her 16 years with Urban Science, Global Marketing and Communications Director Amy Bowering has been a driving force…

A Secret Weapon For Efficient Dealership Sales Processes.

Brian Pasch sits down with Eric DeMont, Global Product Director, to discuss how dealers can improve their marketing and sales operations by leveraging timely defection data.