Interpretive Intelligence

Translate complex data and analytics into plain-language insights that help users immediately understand what's happening in their business, and why.

Predictive Intelligence

Forecast future behaviors and market dynamics using advanced models that help organizations plan proactively and stay ahead of change.

Prescriptive Intelligence

Guide users towards the highest-impact actions by combining predictive insights with expert-informed recommendations that drive measurable, sustained performance improvement.

50 years of breakthrough moments.

For half a century, our industry-leading solutions, unrivaled data and insights, and science-driven approach have enabled us to bring clarity and business certainty to decades of market evolution. Through our relentless curiosity and unmatched expertise, our team continues to deliver on its shared commitment to identifying challenges and opportunities others can’t see and guiding clients around the world toward their breakthrough moments.

Driving discovery, action,
and measured success.

We don’t just solve problems—we break through them. Our actionable strategies and technology solutions help OEMs, dealers and automotive marketers target better, sell more, gain market share and maximize revenue.

Whether it’s predicting demand trends, optimizing marketing performance, or improving enterprise-wide operations, we deliver prescriptive insights that turn challenges into competitive advantages. There’s no better partner than Urban Science to make sure you’re breaking through and driving results.

Our vision

A world in which innovation is powered by science and inspired by the entrepreneurial spirit to invent a better future.

Our formula. Your advantage.

People, process, data, and technology. We bring them together and harness them as the Power of 4®. These four scientific disciplines create an exponential output that maximizes our analytics expertise and ability to find the best answer for our clients. Fundamentally, the Power of 4 unleashes and maximizes the ability science gives us to create, test, learn, and improve. More importantly, it’s our key formula in unlocking opportunities.

(People
X Process
X Data
X Technology
)Science

1/4

Relentlessly curious, our teams are driven to solve extraordinary business challenges through science.

Proprietary critical path for processing countless data combinations in seconds.

The deepest, most accurate source of automotive data available in near real-time.

Creating new tools to put the power of science into many hands, delivering insights that increase the ability to drive new business.

For 50 years, we’ve accomplished the impossible, uncovering solutions to challenges others deemed unsolvable.

In 1977,  Jim Anderson proved the right man, with the right insight and the right computer, could change the world. What started then, with Jim determined to solve a mission-critical challenge for Cadillac, has grown today into a company — including ChannelVantage, a strategic partner to GM — of more than 750 employees worldwide.

We celebrate and reflect on where we started, recognizing the people and ideas behind our progress and the future we’ve invented together. Our inventions of computer dot mapping and modern automotive retail network planning strategies were proof that our science could solve unsolvable problems, and they continue to drive our industry forward to this day. Over the years, our legacy of helping clients operate more efficiently and profitably opened new doors, enabling us to expand into all realms of the automotive business, in every corner of the world.

SciAI
SciAI is the intelligence framework that unifies Urban Science’s Al capabilities across every solution we offer. It encompasses three distinct forms of intelligence – each designed to make our data more accessible, our recommendations more precise and our tools more intuitive for the OEMs and dealers who rely on them each day.

Our corporate leadership

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Our global offices

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Urban Science
Solutions
  • MANUFACTURER
  • NETWORKPERFORMANCE

    Proactive network management to connect today’s consumers with automotive more efficiently.

  • SALESPERFORMANCE

    Uncover what really impacts daily performance to grow market share.

  • AFTERSALESPERFORMANCE

    Bring customers back to increase service retention and build long-term loyalty.

  • MARKETINGPERFORMANCE

    Scientific precision to make every marketing dollar work harder.

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