Dealer Transformation Index™

Measuring dealer-consumer alignment across continued industry evolution

Urban Science® has teamed up with the Harris Poll to conduct ongoing, comprehensive research on the state of the automotive industry through the eyes of dealers and auto buyers. This page includes ongoing highlights of our findings.

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The EV Future

Prepare to meet growing demand while you still can

The impact of EVs on the future of the automotive industry can’t be overstated. Both auto buyers and dealers recognize and agree electrification has the greatest potential to change the future of the auto industry in the coming years. Preparation and optimization for increasing EV-related sales and service needs is critical – and it all starts with dealer and auto-buyer education.

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Dealership Service

Powering Thriving Dealerships With Dealer Service

Across myriad industry shifts and evolutions, healthy dealership service operations have powered thriving dealerships. Service lanes not only deliver high-margin engagements on the back end, they drive meaningful interactions that can build long-term loyalty that leads to future sales as well. To create, nurture and make the most of these opportunities, it’s critical dealers and OEMs recognize auto-buyer perceptions about how franchise stores stack up against independent repair shops – and adjust their approaches to mitigate risks and seize lucrative opportunities now and in the future.

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Digital Retailing

Finding a Sustainable Middle Ground Between Dealers, Customers and OEMs

While digital channels have been embraced for many years in dealership sales and service operations, today a number of OEMs believe there’s significant opportunity to offer a complete end-to-end purchase experience that happens entirely online.

But is that what customers really want? Or do consumers still value the in-person dealership experience – even if there are some elements of it they dislike? The answers may surprise you and should guide OEMs and dealers toward a thoughtful approach to creating the purchase processes of tomorrow.

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October 18th,  2022

Finding a Sustainable Middle Ground Between Dealers, Customers and OEMs

While digital channels have been embraced for many years in dealership sales and service operations, today, a number of OEMs believe there’s significant opportunity to offer a complete end-to-end purchase experience that happens entirely online.

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January 19th,  2023 Article

Nashville Office Reunites with Second Harvest Food Bank after Community Giving Grant award

Last month, employees from our Nashville office put our #DoGreatThings value into action by volunteering with Second Harvest Food Bank of Middle Tennessee.

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January 19th,  2023 Article

Nashville Office Reunites with Second Harvest Food Bank after Community Giving Grant award

Last month, employees from our Nashville office put our #DoGreatThings value into action by volunteering with Second Harvest Food Bank of Middle Tennessee.

LEARN MORE
January 13th,  2023 Article

A day in the life of an Urban Science intern | Sao Paulo, Brazil

Since Urban Science was founded in 1977, we’ve become the automotive industry’s go-to resource for solving mission-critical challenges around the world. During this time, we’ve expanded our global footprint to […]

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January 13th,  2023 Article

A day in the life of an Urban Science intern | Sao Paulo, Brazil

Since Urban Science was founded in 1977, we’ve become the automotive industry’s go-to resource for solving mission-critical challenges around the world. During this time, we’ve expanded our global footprint to […]

LEARN MORE
December 15th,  2022 Article

Urban Science microgrant program awards $15,000 to employee selected nonprofits globally

At Urban Science, we’re known for tapping the power of our unrivaled data and technology – and our proven scientific processes and methodologies to help automotive manufacturers and dealers, and the advertising technology firms that support them, achieve clarity and business certainty in even the most ambiguous market conditions.

LEARN MORE
December 15th,  2022 Article

Urban Science microgrant program awards $15,000 to employee selected nonprofits globally

At Urban Science, we’re known for tapping the power of our unrivaled data and technology – and our proven scientific processes and methodologies to help automotive manufacturers and dealers, and the advertising technology firms that support them, achieve clarity and business certainty in even the most ambiguous market conditions.

LEARN MORE
December 15th,  2022 Article

Scientifically Optimize Your Current Footprint and Plan for the Future

A number of forces are disrupting the automotive landscape, making this an especially pivotal time for dealership groups.

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December 15th,  2022 Article

Scientifically Optimize Your Current Footprint and Plan for the Future

A number of forces are disrupting the automotive landscape, making this an especially pivotal time for dealership groups.

LEARN MORE
December 13th,  2022 Article

Service Lanes: The Untapped Powerhouse for New-Vehicle Sales.

Measuring service-to-sales conversion performance is key. Know how you stack up.

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December 13th,  2022 Article

Service Lanes: The Untapped Powerhouse for New-Vehicle Sales.

Measuring service-to-sales conversion performance is key. Know how you stack up.

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November 21st,  2022 Blog

Long Beach Urban Scientists mesh philanthropy, volunteerism to support foster kids through Together We Rise

This fall, Long Beach-based Urban Scientists doubled down on their commitment to #Community by coming together to assemble activity kits with Together We Rise, a non-profit that works to improve […]

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November 21st,  2022 Blog

Long Beach Urban Scientists mesh philanthropy, volunteerism to support foster kids through Together We Rise

This fall, Long Beach-based Urban Scientists doubled down on their commitment to #Community by coming together to assemble activity kits with Together We Rise, a non-profit that works to improve […]

LEARN MORE
November 16th,  2022 Article

In an Ever-Changing Marketplace, You Need Timely and Actionable Defection Data on Your Side.

There are a number of factors contributing to the roller coaster-like ride of the automotive marketplace. Macro-economic conditions are slowing demand and moderating prices at the same time as production and inventory levels are rebounding off their pandemic-related lows.

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November 16th,  2022 Article

In an Ever-Changing Marketplace, You Need Timely and Actionable Defection Data on Your Side.

There are a number of factors contributing to the roller coaster-like ride of the automotive marketplace. Macro-economic conditions are slowing demand and moderating prices at the same time as production and inventory levels are rebounding off their pandemic-related lows.

LEARN MORE
November 11th,  2022 Article

Urban Science New Jersey team fights hunger in its community

Earlier this fall, our Woodcliff Lake, New Jersey, team members came together to make a positive impact on their neighbors in need by volunteering with the Community Foodbank of New Jersey.

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November 11th,  2022 Article

Urban Science New Jersey team fights hunger in its community

Earlier this fall, our Woodcliff Lake, New Jersey, team members came together to make a positive impact on their neighbors in need by volunteering with the Community Foodbank of New Jersey.

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November 11th,  2022 Article

Urban Science president gifts $1 million to support Wayne State University military and veteran students, honor American war hero

In late October, at a ceremony attended by Wayne State University military and veteran students alongside university leadership and faculty…

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November 11th,  2022 Article

Urban Science president gifts $1 million to support Wayne State University military and veteran students, honor American war hero

In late October, at a ceremony attended by Wayne State University military and veteran students alongside university leadership and faculty…

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November 3rd,  2022 Press Release

Urban Science launches SalesAlert™, the only technology that notifies dealers when a customer buys a car at a same- or competitive-brand dealership.

Urban Science® today announced the launch of SalesAlert™, an industry first solution that notifies car dealers when a sales lead has purchased a vehicle from another dealership.

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November 3rd,  2022 Press Release

Urban Science launches SalesAlert™, the only technology that notifies dealers when a customer buys a car at a same- or competitive-brand dealership.

Urban Science® today announced the launch of SalesAlert™, an industry first solution that notifies car dealers when a sales lead has purchased a vehicle from another dealership.

LEARN MORE
October 24th,  2022 Article

Urban Scientists Join Life Remodeled to Beautify Detroit’s West Side

On October 4, 2022, 17 Detroit-based Urban Scientists spent the day volunteering with Life Remodeled, a non-profit focused on the intentional and equitable revitalization of Detroit neighborhoods.

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October 24th,  2022 Article

Urban Scientists Join Life Remodeled to Beautify Detroit’s West Side

On October 4, 2022, 17 Detroit-based Urban Scientists spent the day volunteering with Life Remodeled, a non-profit focused on the intentional and equitable revitalization of Detroit neighborhoods.

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October 20th,  2022 Case Study

The Science Behind Achieving Better Advertising Results

A changing media landscape requires changing strategies and tactics. Digitization, increasing automation and new business models have disrupted other industries. Now it’s the automotive industry’s turn.

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October 20th,  2022 Case Study

The Science Behind Achieving Better Advertising Results

A changing media landscape requires changing strategies and tactics. Digitization, increasing automation and new business models have disrupted other industries. Now it’s the automotive industry’s turn.

LEARN MORE
October 17th,  2022 Case Study

ServiceView drives 39% increase in dealership RO volume, uptick in other key metrics

The Problem Due to overall industry factors, dealership leaders needed to maximize service retention and boost aftersales revenue to compensate for a deficiency in new vehicle sales. Beyond that, as […]

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October 17th,  2022 Case Study

ServiceView drives 39% increase in dealership RO volume, uptick in other key metrics

The Problem Due to overall industry factors, dealership leaders needed to maximize service retention and boost aftersales revenue to compensate for a deficiency in new vehicle sales. Beyond that, as […]

LEARN MORE
October 3rd,  2022 Article

The Growing Dealership Dilemma: Get Big or Get Out

A whirlpool of uncertainty is challenging today’s automotive industry – and dealerships are being pulled into the vortex, looking for a way forward in an environment where no easy answers exist.

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October 3rd,  2022 Article

The Growing Dealership Dilemma: Get Big or Get Out

A whirlpool of uncertainty is challenging today’s automotive industry – and dealerships are being pulled into the vortex, looking for a way forward in an environment where no easy answers exist.

LEARN MORE
September 28th,  2022 Press Release

Urban Science launches industry first solution to help dealer groups inform high-stakes M&A decisions with near-real-time industry sales data, scientific precision

Urban Science® today announced the launch of MarketGrowth™, a first-of-its-kind, best-in-class solution that taps the company’s unrivaled near-real-time industry sales* data to empower dealer groups, marketing agencies and the consultants who support them to better understand market performance and potential across all brands and geographies.

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September 28th,  2022 Press Release

Urban Science launches industry first solution to help dealer groups inform high-stakes M&A decisions with near-real-time industry sales data, scientific precision

Urban Science® today announced the launch of MarketGrowth™, a first-of-its-kind, best-in-class solution that taps the company’s unrivaled near-real-time industry sales* data to empower dealer groups, marketing agencies and the consultants who support them to better understand market performance and potential across all brands and geographies.

LEARN MORE
September 26th,  2022 Case Study

VDX.tv + Urban Science – Building Automotive Solutions Together

With over 60 years of combined experience in the auto industry, and relationships with most major OEMs, Urban Science and VDX.tv have collaborated to build analytically driven marketing solutions that […]

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September 26th,  2022 Case Study

VDX.tv + Urban Science – Building Automotive Solutions Together

With over 60 years of combined experience in the auto industry, and relationships with most major OEMs, Urban Science and VDX.tv have collaborated to build analytically driven marketing solutions that […]

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September 22nd,  2022 Article

Discover Your Formula: Urban Science’s unique approach to holistic employee support

At Urban Science, we help leading global automakers, their dealerships, and the AdTech companies that support them, create clarity and business certainty in even the most ambiguous market conditions. We […]

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September 22nd,  2022 Article

Discover Your Formula: Urban Science’s unique approach to holistic employee support

At Urban Science, we help leading global automakers, their dealerships, and the AdTech companies that support them, create clarity and business certainty in even the most ambiguous market conditions. We […]

LEARN MORE
September 16th,  2022 Case Study

Converting open Takata Airbag recalls into an opportunity for increased brand loyalty

The Problem Despite ongoing efforts, a major North American OEM still had many vehicles on the road in need of recall repairs related to Takata Airbags. They found that despite […]

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September 16th,  2022 Case Study

Converting open Takata Airbag recalls into an opportunity for increased brand loyalty

The Problem Despite ongoing efforts, a major North American OEM still had many vehicles on the road in need of recall repairs related to Takata Airbags. They found that despite […]

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August 30th,  2022 Article

From intern to mentor and STEM diversity advocate: an Urban Scientist’s formula for success

For many years, Urban Science’s internship program has unlocked new pathways for personal and professional growth by empowering college students and new employees to develop their professional and interpersonal skills […]

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August 30th,  2022 Article

From intern to mentor and STEM diversity advocate: an Urban Scientist’s formula for success

For many years, Urban Science’s internship program has unlocked new pathways for personal and professional growth by empowering college students and new employees to develop their professional and interpersonal skills […]

LEARN MORE
August 18th,  2022 Press Release

U.S. auto dealership count remains stable; EV adoption surges in Florida, southeast in first half of 2022

DETROIT, August 18, 2022 – Urban Science® today announced highlights from its 2022 midyear Automotive Franchise Activity Report (FAR), which shows continued stability for the U.S. automotive retail network despite […]

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August 18th,  2022 Press Release

U.S. auto dealership count remains stable; EV adoption surges in Florida, southeast in first half of 2022

DETROIT, August 18, 2022 – Urban Science® today announced highlights from its 2022 midyear Automotive Franchise Activity Report (FAR), which shows continued stability for the U.S. automotive retail network despite […]

LEARN MORE
August 17th,  2022 Article

Nashville Team Members Fight Food Insecurity Alongside Second Harvest Food Bank

In August 2022, members of our Nashville team made a positive impact on their neighbors in need by spending the day volunteering, including cold-sorting frozen and perishable food donations, with […]

LEARN MORE
August 17th,  2022 Article

Nashville Team Members Fight Food Insecurity Alongside Second Harvest Food Bank

In August 2022, members of our Nashville team made a positive impact on their neighbors in need by spending the day volunteering, including cold-sorting frozen and perishable food donations, with […]

LEARN MORE
July 26th,  2022 Article

Inspiring the Next Generation: UK Office Hosts Girls School for STEM-Focused Career Day

At Urban Science, we’re dedicated to making a positive impact in our global communities. And one of the ways we do that is through STEM enrichment programs that create new […]

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July 26th,  2022 Article

Inspiring the Next Generation: UK Office Hosts Girls School for STEM-Focused Career Day

At Urban Science, we’re dedicated to making a positive impact in our global communities. And one of the ways we do that is through STEM enrichment programs that create new […]

LEARN MORE
July 21st,  2022 Article

Urban Science summer internship program meshes legacy, opportunity to drive learning and growth

At Urban Science, our vision is a world in which innovation is powered by science and inspired by the entrepreneurial spirit to invent a better future. As we forge ahead […]

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July 21st,  2022 Article

Urban Science summer internship program meshes legacy, opportunity to drive learning and growth

At Urban Science, our vision is a world in which innovation is powered by science and inspired by the entrepreneurial spirit to invent a better future. As we forge ahead […]

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July 12th,  2022 Article

Urban Science named Corporate Partner of the Year by The Engineering Society of Detroit

Urban Science Founder and President Jim Anderson, alongside several Urban Science team members, recently attended The Engineering Society of Detroit’s (ESD) Annual Dinner at Ford Field in downtown Detroit. The […]

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July 12th,  2022 Article

Urban Science named Corporate Partner of the Year by The Engineering Society of Detroit

Urban Science Founder and President Jim Anderson, alongside several Urban Science team members, recently attended The Engineering Society of Detroit’s (ESD) Annual Dinner at Ford Field in downtown Detroit. The […]

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Urban Science
Solutions
  • MANUFACTURER
  • NETWORKPERFORMANCE

    Proactive network management to connect today’s consumers with automotive more efficiently.

  • SALESPERFORMANCE

    Uncover what really impacts daily performance to grow market share.

  • AFTERSALESPERFORMANCE

    Bring customers back to increase service retention and build long-term loyalty.

  • MARKETINGPERFORMANCE

    Scientific precision to make every marketing dollar work harder.

INSIGHT LAB

FEATURED

Nashville Office Reunites with Second Harvest Food Bank after Community Giving Grant award

Last month, employees from our Nashville office put our #DoGreatThings value into action by volunteering with Second Harvest Food Bank of Middle Tennessee.

A day in the life of an Urban Science intern | Sao Paulo, Brazil

Since Urban Science was founded in 1977, we’ve become the automotive industry’s go-to resource for solving mission-critical challenges around the world. During this time, we’ve expanded our global footprint to […]

Urban Science microgrant program awards $15,000 to employee selected nonprofits globally

At Urban Science, we’re known for tapping the power of our unrivaled data and technology – and our proven scientific processes and methodologies to help automotive manufacturers and dealers, and the advertising technology firms that support them, achieve clarity and business certainty in even the most ambiguous market conditions.