August 26th,  2021 Article

Vehicle Sales and Profitability: What OEMs Need to Do to Make the Numbers Work

Disruptive forces of urbanisation, digitilisation, sustainability and omni-channel retail sales points were already beginning to seriously impact the automotive landscape pre-pandemic […]

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October 20th,  2021 Blog

Urban Science CIO Elizabeth Klee earns top honor from MichiganCIO

We’re proud to announce Elizabeth Klee – our company’s top tech leader – was awarded a MichiganCIO 2021 CIO of the Year ORBIE Award during a recent ceremony […]

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October 20th,  2021 Blog

Urban Science CIO Elizabeth Klee earns top honor from MichiganCIO

We’re proud to announce Elizabeth Klee – our company’s top tech leader – was awarded a MichiganCIO 2021 CIO of the Year ORBIE Award during a recent ceremony […]

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September 21st,  2021 Article

How to Cash In on the EV Trifecta: Interested Consumers, EV Education, and Alternative Retail Formats.

The automotive industry is undergoing revolutionary change driven by a combination of government and regulatory pressures, environmental concerns, and growing consumer sentiment.

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September 21st,  2021 Article

How to Cash In on the EV Trifecta: Interested Consumers, EV Education, and Alternative Retail Formats.

The automotive industry is undergoing revolutionary change driven by a combination of government and regulatory pressures, environmental concerns, and growing consumer sentiment.

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September 10th,  2021 Article

The EV Path to the Electrified Future

As the automotive industry gears up for a shift to electric vehicles, EV momentum is on the upswing, with a record number of almost 100 pure battery electric vehicles set to debut by the end of 2024 […]

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September 10th,  2021 Article

The EV Path to the Electrified Future

As the automotive industry gears up for a shift to electric vehicles, EV momentum is on the upswing, with a record number of almost 100 pure battery electric vehicles set to debut by the end of 2024 […]

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September 1st,  2021 Article

Even Though You’re Moving Nearly All Your Inventory, You Could Still Be Losing Customers. Here’s what to do about it.

In today’s challenging retail automotive market — with low inventory due to chip shortages — and a strong trend of consumer demand for new vehicles, it’s easy for dealers to focus on what they don’t have […]

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September 1st,  2021 Article

Even Though You’re Moving Nearly All Your Inventory, You Could Still Be Losing Customers. Here’s what to do about it.

In today’s challenging retail automotive market — with low inventory due to chip shortages — and a strong trend of consumer demand for new vehicles, it’s easy for dealers to focus on what they don’t have […]

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August 21st,  2021 Blog

3 Key Considerations for OEMs and Dealers for Electric Vehicle Aftersales

With the projected growth of Electric Vehicles on the horizon, early adopters get the worm – and the sooner OEMs and Dealers prepare, the more competitively they will be positioned […]

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August 21st,  2021 Blog

3 Key Considerations for OEMs and Dealers for Electric Vehicle Aftersales

With the projected growth of Electric Vehicles on the horizon, early adopters get the worm – and the sooner OEMs and Dealers prepare, the more competitively they will be positioned […]

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August 18th,  2021 Press Release

URBAN SCIENCE: U.S. AUTO RETAIL NETWORK STABLE WHILE AVERAGE SALES PER STORE RECOVER FROM LOWS SEEN IN 2020

Number of U.S. dealerships increased by 46 rooftops since January 2021 Industry average dealership throughput forecasted to increase to 910, a 103-unit increase California, Texas and New York saw the […]

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August 18th,  2021 Press Release

URBAN SCIENCE: U.S. AUTO RETAIL NETWORK STABLE WHILE AVERAGE SALES PER STORE RECOVER FROM LOWS SEEN IN 2020

Number of U.S. dealerships increased by 46 rooftops since January 2021 Industry average dealership throughput forecasted to increase to 910, a 103-unit increase California, Texas and New York saw the […]

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June 29th,  2021 Infographic

The Electric Vehicle Tipping Point

The Electric Vehicle tipping point for mass adoption will happen when consumers see EVs as a viable alternative to Internal Combustion Engines.

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June 29th,  2021 Infographic

The Electric Vehicle Tipping Point

The Electric Vehicle tipping point for mass adoption will happen when consumers see EVs as a viable alternative to Internal Combustion Engines.

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June 8th,  2021 Case Study

Ad Agency Tier10 Leverages Urban Science Data

Ad agency Tier10 leveraged Urban Science data to optimize its Tier II off-lease mail strategy and saw a 2.6% conversion rate.

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June 8th,  2021 Case Study

Ad Agency Tier10 Leverages Urban Science Data

Ad agency Tier10 leveraged Urban Science data to optimize its Tier II off-lease mail strategy and saw a 2.6% conversion rate.

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June 3rd,  2021 Blog

Attention: You may not have your consumers’ attention.

Urban Science’s recent online study revealed automotive marketers might not be capturing their audiences’ attention like they think they are.

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June 3rd,  2021 Blog

Attention: You may not have your consumers’ attention.

Urban Science’s recent online study revealed automotive marketers might not be capturing their audiences’ attention like they think they are.

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May 11th,  2021 Article

Agency model poses challenges – and opportunities – for dealers.

Much has already been written about the possible move from franchise to agency in automotive. With relatively few case studies to draw data from, educated speculation abounds.

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May 11th,  2021 Article

Agency model poses challenges – and opportunities – for dealers.

Much has already been written about the possible move from franchise to agency in automotive. With relatively few case studies to draw data from, educated speculation abounds.

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May 4th,  2021 Article

Getting Ready for the Second Wave of Electrification

The second wave of electrification is gaining momentum from both the public and private sectors.

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May 4th,  2021 Article

Getting Ready for the Second Wave of Electrification

The second wave of electrification is gaining momentum from both the public and private sectors.

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April 16th,  2021 Article

Aftersales After COVID-19: A One-Year Snapshot

The many lessons learned during the pandemic need to be viewed as enhancements, rather than replacements, to the tenets of sound dealership management.

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April 16th,  2021 Article

Aftersales After COVID-19: A One-Year Snapshot

The many lessons learned during the pandemic need to be viewed as enhancements, rather than replacements, to the tenets of sound dealership management.

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March 30th,  2021 Article

Consumers find value in online advertising – on their terms.

It’s no secret that online advertising is a great medium to capture consumers’ attention. In a recent Urban Science online study, we found that 86% of consumers find value in online ads.

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March 30th,  2021 Article

Consumers find value in online advertising – on their terms.

It’s no secret that online advertising is a great medium to capture consumers’ attention. In a recent Urban Science online study, we found that 86% of consumers find value in online ads.

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March 18th,  2021 Blog

The Unbreakable Value Of The In-Person Test Drive

If there has ever been any doubt regarding the relevance of the in-person test drive, we have confirmed loud and clear that it is here to stay.

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March 18th,  2021 Blog

The Unbreakable Value Of The In-Person Test Drive

If there has ever been any doubt regarding the relevance of the in-person test drive, we have confirmed loud and clear that it is here to stay.

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March 1st,  2021 Infographic

2020 YEAR-END REVIEW: How Did AutoHook Impact The Industry In 2020?

During the worst economic downturn since the Great Depression, we helped 3,907 unique U.S. dealerships.

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March 1st,  2021 Infographic

2020 YEAR-END REVIEW: How Did AutoHook Impact The Industry In 2020?

During the worst economic downturn since the Great Depression, we helped 3,907 unique U.S. dealerships.

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February 10th,  2021 Press Release

Urban Science reports 2020 sales throughput for U.S. dealerships declined to 2012 levels

Urban Science released statistics and insights today from its 2020 Automotive Franchise Activity Report (FAR), indicating a small decrease in dealership rooftops but a large decrease in sales throughput.

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February 10th,  2021 Press Release

Urban Science reports 2020 sales throughput for U.S. dealerships declined to 2012 levels

Urban Science released statistics and insights today from its 2020 Automotive Franchise Activity Report (FAR), indicating a small decrease in dealership rooftops but a large decrease in sales throughput.

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February 10th,  2021 Case Study

Findlay Kia Converts Lost Sales To Closed Sales With The 1-2 Punch Of TrafficView + AutoHook

In a down market, Findlay Kia needed an effective way to analyze their CRM data to expose inefficiencies in their sales process.

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February 10th,  2021 Case Study

Findlay Kia Converts Lost Sales To Closed Sales With The 1-2 Punch Of TrafficView + AutoHook

In a down market, Findlay Kia needed an effective way to analyze their CRM data to expose inefficiencies in their sales process.

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February 5th,  2021 Blog

In-Market Shoppers Online Behavior Unlocked

During the coronavirus pandemic, many of us find ourselves online more – browsing, connecting with friends, or simply passing time – but how much more is more? In a recent […]

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February 5th,  2021 Blog

In-Market Shoppers Online Behavior Unlocked

During the coronavirus pandemic, many of us find ourselves online more – browsing, connecting with friends, or simply passing time – but how much more is more? In a recent […]

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December 11th,  2020 Blog

Offline sales measurement: How it fits and why you need to have it

Measuring digital media with offline sales has historically been a challenge for automotive advertisers.

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December 11th,  2020 Blog

Offline sales measurement: How it fits and why you need to have it

Measuring digital media with offline sales has historically been a challenge for automotive advertisers.

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December 10th,  2020 Article

Continuing through COVID: Are consumer car buying intentions changing all that much?

Urban Science recently commissioned a survey with The Harris Poll to understand how — and if — the pandemic is impacting consumer buying behaviors.

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December 10th,  2020 Article

Continuing through COVID: Are consumer car buying intentions changing all that much?

Urban Science recently commissioned a survey with The Harris Poll to understand how — and if — the pandemic is impacting consumer buying behaviors.

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December 8th,  2020 Quick Look

AutoHook Quick Tip: Boost Performance Of Specific Models – New Or Used

Inventory may be hard to come by these days, but it can also be hard to get rid of. Depending on the unique intricacies of your market, we know there […]

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December 8th,  2020 Quick Look

AutoHook Quick Tip: Boost Performance Of Specific Models – New Or Used

Inventory may be hard to come by these days, but it can also be hard to get rid of. Depending on the unique intricacies of your market, we know there […]

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November 23rd,  2020 Press Release

James and Patricia Anderson Receive Max M. Fisher Award for Outstanding Philanthropist

James (Jim) and Patricia (Patti) Anderson have received the 2020 Max M. Fisher Award for Outstanding Philanthropist, an honor presented annually by the Association of Fundraising Professionals Greater Detroit Chapter (AFP GDC).

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November 23rd,  2020 Press Release

James and Patricia Anderson Receive Max M. Fisher Award for Outstanding Philanthropist

James (Jim) and Patricia (Patti) Anderson have received the 2020 Max M. Fisher Award for Outstanding Philanthropist, an honor presented annually by the Association of Fundraising Professionals Greater Detroit Chapter (AFP GDC).

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November 19th,  2020 Article

Collaboration Corner: Urban Science & The Trade Desk

Our collaborator The Trade Desk, recently broke down the 5 big myths of measurement. See what your KPI toolbox might be missing and how Urban Science and The Trade Desk […]

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November 19th,  2020 Article

Collaboration Corner: Urban Science & The Trade Desk

Our collaborator The Trade Desk, recently broke down the 5 big myths of measurement. See what your KPI toolbox might be missing and how Urban Science and The Trade Desk […]

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November 9th,  2020 Blog

Dealer Survey Points to Three Ways to Combat Inventory Shortage Problems

Exploring recent survey data from the Urban Science® COVID-19 Dealer Survey This survey was conducted online within the U.S. by Urban Science to understand the impact of the pandemic on […]

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November 9th,  2020 Blog

Dealer Survey Points to Three Ways to Combat Inventory Shortage Problems

Exploring recent survey data from the Urban Science® COVID-19 Dealer Survey This survey was conducted online within the U.S. by Urban Science to understand the impact of the pandemic on […]

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FEATURED

Urban Science CIO Elizabeth Klee earns top honor from MichiganCIO

We’re proud to announce Elizabeth Klee – our company’s top tech leader – was awarded a MichiganCIO 2021 CIO of the Year ORBIE Award during a recent ceremony […]

How to Cash In on the EV Trifecta: Interested Consumers, EV Education, and Alternative Retail Formats.

The automotive industry is undergoing revolutionary change driven by a combination of government and regulatory pressures, environmental concerns, and growing consumer sentiment.

The EV Path to the Electrified Future

As the automotive industry gears up for a shift to electric vehicles, EV momentum is on the upswing, with a record number of almost 100 pure battery electric vehicles set to debut by the end of 2024 […]