Urban Science

Media Optimization

Take the guesswork out of planning, deploying and optimizing automotive media. Effective marketers need the latest insights to stay informed and on top of their targets.

November 6th,  2023

Embracing New “Addressable” Strategies for Greater Connected TV Results

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August 24th,  2023

In the race to connect with EV shoppers, data is in the driver’s seat.

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October 20th,  2022

Silverback + Urban Science: The Science Behind Achieving Better Advertising Results

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September 26th,  2022

VDX.tv + Urban Science – Building Automotive Solutions Together

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July 11th,  2022

Q&A: Preparing the Automotive Industry for a World Without Browser Cookies

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June 8th,  2021

Ad Agency Tier10 Leverages Urban Science Data

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March 30th,  2021

Consumers find value in online advertising – on their terms.

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November 19th,  2020

Collaboration Corner: Urban Science & The Trade Desk

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November 2nd,  2020

Urban Science and Autoflyte: Measuring marketing by sales

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August 13th,  2020

Collaboration Corner: Urban Science & VDX.TV

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Featured Insights

March 11th, 2024

Tech Century: From Dots on a Map… to Guiding Short- and Long-Term EV Success

Urban Science harnesses unrivaled data, scientific approach to anticipate the future and ground high-stakes decisions in confidence…

March 4th, 2024

Targeting tyre opportunity to help stabilize the impacts of a shifting industry on retailer service departments

January 24th, 2024

With increasing inventory and strong consumer demand, dealers need to step up to win auto buyers

January 8th, 2024

Telematics: the bridge to customer trust and dealer success

December 20th, 2023

New Jersey-based Urban Scientists prepare 1,500 ears of corn to help fight food insecurity

December 19th, 2023

Urban Science Nashville team organizes book drive to support community literacy efforts

November 30th, 2023

The essential 3-point guide to electric vehicle forecasting for dealers

November 7th, 2023

Driving profits: how European automakers can harness the potential of connected-vehicle technology

November 1st, 2023

How dealerships and OEMs can leverage the power of vehicle connectivity

September 6th, 2023

Expert Spotlight: Gill Harrison, Account Executive, European Aftersales Expert

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