Brian Pasch sits down with Eric DeMont, Global Product Director, to discuss how dealers can improve their marketing and sales operations by leveraging timely defection data. During this conversation, Eric emphasizes the importance of dealers partnering with companies that align with their customer data platform (CDP) vision — and offer solutions that reduce waste and improve the user/consumer experience with near-real time defection data.
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SOLUTIONS
MANUFACTURER
NETWORKPERFORMANCEProactive network management to connect today’s consumers with automotive more efficiently.
SALESPERFORMANCEUncover what really impacts daily performance to grow market share.
AFTERSALESPERFORMANCEBring customers back to increase service retention and build long-term loyalty.
MARKETINGPERFORMANCEScientific precision to make every marketing dollar work harder.
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