It’s an age-old issue. Dealers struggle with having incomplete, one-dimensional CRM data that only shows their success against their own sales. On the flip side, OEMs are not able to access dealership CRM data. With these blind spots, neither entity is able to confidently identify lost sales opportunities and take action to minimize the areas where they exist.
At Urban Science, we believe in the timely application of actual dealership data to deliver insights that are both accurate and actionable. Our scientific process is a proven system we developed over 40 years ago. It has become the gold standard when assessing dealership operations and continues to lead the industry.