GET STARTED

AutoHook

Convert online shoppers
to showroom visits

Looking for a way to get in-market shoppers off your site and into your store at a low cost? Let AutoHook do the work for you.

  • Increase your dealership’s showroom traffic by up to 39%
  • Send targeted, personalized incentives to in-market shoppers
  • Retain customer loyalty with special offers for recalls and service
  • Drive high quality leads and close rates for a low cost per sale

Try it now

Get Started Today.

  • *Required information

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

  • This field is for validation purposes and should be left unchanged.

There are no one-size-fits-all
marketing campaigns.

Every market, every dealer, and every day brings unique sales support needs. AutoHook is up to the challenge, providing the ultimate flexibility to target the right prospect, with the right message, at the right time — all based on your business objectives.


TARGETING

Specify offer deployment by model, individual vehicle, inventory age, geography, or lead source.

TRIGGERS

Website overlay can be triggered by behaviors like page view, site reentry, or KPI completion.

OFFERS

Motivate prospects with either test-drive or private purchase incentive with configurable offer values and gift card types.

AutoHook gets customers to the showroom floor.

39%
of AutoHook leads convert to showroom visits.
63%
are new-to-brand customers.
up to
19%
close rate for AutoHook leads.

See how AutoHook can revolutionize getting customers in the door.

What would it take to get a customer in for a test drive?

Adjust the slider to see what percentage of customers would take a test drive for a given incentive amount.

What our clients are saying.

“Fast forward six months: defection rate is slashed in half, and now we’re keeping more of those customers than we ever were before.”

Sean Kniffin, Marketing & Technology Director, Germain Motors

“AutoHook has proven to be a useful incentive tool for our dealership. We have seen an increase in showroom traffic as well as an increase in purchases. We have used the gift card offer to incentivize our repeat customers and bring new customers in, giving us the opportunity to provide an outstanding experience and build new, longstanding customer relationships. This is a good program, if it wasn’t we wouldn’t continue to use it!”

Bob Dominick, Client Relations Manager/BDC, Delaware Cadillac

“We use AutoHook for issuing instant rewards and bulk rewards. Instant rewards help to incentivize internet leads that haven’t been responsive and also help bring in customers that are farther away! Using both instant and bulk rewards have led to more sales and showroom traffic!”

Daniella Klonecki, Business Development Director, Lakeland Automall

“At Jenkins Mazda, we continue to see success with AutoHook! The customers who receive an offer are in-market and we see a strong close rate once these customers visit the showroom. We also issue rewards as an added closing tool.”

Timi Thomas, Internet Sales Manager, Jenkins Mazda

“The AutoHook solution has allowed us to get specific with the inventory we need to move. By offering additional incentives to our customers, we are able to generate more demand and help turn our inventory faster.”

Kyle Antes, Sr. Marketing Director, Walser Automotive Group

We make it easy to get powerful results.

AutoHook is seamless to use from activation to customer redemption. It’s safe and secure, while providing detailed reporting to help you measure ROI and prove your success.

Program deployment and management made easy.

  • Pain-free activation, thanks to our proven website and CRM provider partnerships
  • Our dedicated Success Team is focused on maximizing your ROI
  • Simple and secure reward redemption platform

Seamless card redemption process keeps your customers satisfied.

  • Simple 30-second redemption process
  • Customers receive virtual reward cards within minutes of redemption and physical cards within 7-10 days
  • Our team directly handles any customer questions or concerns

Best-in-class technology to ensure the integrity of your investment.

  • Platform access requires two-factor authentication
  • Consumer identity is verified for every redemption
  • Strict security measures are in place to detect and prevent fraud

Directly attribute spend to impressions, showroom visits, sales, and losses.

  • Detailed real-time campaign reporting
  • Direct consumer feedback on the value and impact of promotional offers
  • Regular delivery of case studies, pro tips, and best-in-class learnings
CONTACT US

What Urban Science can do for you.

Still have questions? Talk with an expert.

Latest insights

October 22nd,  2024

Accelerating Electric Vehicle Sales with AutoHook® Test Drive Incentives

Discover how a national OEM overcame the challenge of low electric vehicle (EV) engagement at dealerships and unlocked untapped sales potential through targeted test drive incentives.

LEARN MORE
October 16th, 2024

Take Control of Your Lead Quality

Dealerships are constantly on the hunt for more leads, but the quest for quantity can often overshadow the importance of quality.

LEARN MORE
October 16th, 2024

Q3 EV Retail Sales Report

  This Q3 electric vehicle* (EV) retail sales report features Urban Science’s proprietary 2024 sales insights through September 30, 2024, for the battery electric vehicle (BEV), plug-in hybrid electric vehicle […]

LEARN MORE
September 10th, 2024

Motor City Buick: Turning Today’s Losses, into Tomorrow’s Sales

Motor City Buick GMC faced a common challenge in the automotive industry: high defection rates. Urban Science unlocked the full picture of their leads, providing the opportunity for them to refine their sales and marketing processes.

LEARN MORE
August 5th, 2024

Converting Your Hard-Earned Leads

The past few years have been like a roller coaster ride for auto dealers, and new challenges have just begun. It wasn’t long ago dealers were frantically trying to deal with low inventory levels due to a severe chip shortage.

LEARN MORE
July 29th, 2024

Win or Learn, Never Lose: Using defection insights to improve close rates and grow share

Urban Science worked with The Harris Poll to conduct a study of 3,005 U.S. adults and 250 U.S. automotive dealers. Uncover key observations on consumer opinions, dealer behavior, and how defection insights fuel better decisions.

LEARN MORE
July 24th, 2024

Solving lead defection: Learn how to improve sales effectiveness in our ongoing CBT interview series

Having a strong lead follow-up process is crucial for any dealership’s success. The traditional mindset has been to generate as many leads as possible…

LEARN MORE
February 21st, 2024

Urban Science: U.S. automotive dealer count held steady as throughput hits post-pandemic high in 2023

DETROIT, February 21, 2024 – Urban Science® today announced highlights from its 2023 year-end Automotive Franchise Activity Report (FAR), which shows continued stability for the U.S. automotive retail dealer network […]

LEARN MORE
February 20th, 2024

Navigating the roads of change: a look into the future of the electric vehicle market in 2024 and beyond

As we reflect on electric vehicle (EV) sales and market share growth in 2023, it’s clear that we’re witnessing the acceleration of a transformative era in the automotive industry…

LEARN MORE
November 30th, 2023

The essential 3-point guide to electric vehicle forecasting for dealers

The automotive industry is undergoing a seismic shift towards electric vehicles (EVs) and staying ahead of the curve is crucial for dealers.

LEARN MORE
August 16th, 2023

The unquestioned data advantage in the dealership buy/sell equation

Changes in the dealership buy/sell landscape are ever evolving. The economy, dealership performance, geographical differences, and new bills, laws and regulations all factor into the equation…

LEARN MORE

Sign up for The Auto Acumen, our monthly dealership newsletter.

Get the ins, outs and in-betweens of the auto industry and stay informed with all things dealer at Urban Science.

  • This field is for validation purposes and should be left unchanged.

MARKETGROWTH™

Gain insights
into your lost sales.

EXPLORE

SALESALERT™

Increase your
close rates,
eliminate lost leads.

EXPLORE

TRAFFICVIEW™

Identify opportunities
and improve
sales effectiveness.

EXPLORE

This site uses cookies to help make it more useful and reliable.
PRIVACY AND COOKIES POLICY PAGE

Talk with an expert

  • This field is for validation purposes and should be left unchanged.
Urban Science
Solutions
  • MANUFACTURER
  • NETWORKPERFORMANCE

    Proactive network management to connect today’s consumers with automotive more efficiently.

  • SALESPERFORMANCE

    Uncover what really impacts daily performance to grow market share.

  • AFTERSALESPERFORMANCE

    Bring customers back to increase service retention and build long-term loyalty.

  • MARKETINGPERFORMANCE

    Scientific precision to make every marketing dollar work harder.

EN

This page was translated automatically.

$0
$0$250

83%

of customers would take a test drive

Source: Urban Science Online Consumer and Dealer Studies, February 2024. These surveys were conducted by The Harris Poll on behalf of Urban Science among 3,005 U.S. adults aged 18+ and 250 U.S. automotive dealers.