Urban Science

AfterSales Performance

Turn customer loyalty from a random occurrence to a repeating pattern.

Parts and Service departments are the primary profit generators for a dealership and are also a major driver of customer loyalty – leading to additional vehicle sales and higher dealer performance levels. It’s essential to arm your dealers to seize the opportunity and be a major driver of service retention and long-term loyalty.

If they’re not coming in for service,
we’ll find out why.

We uncover opportunities to increase service retention, reduce defections, and improve long-term brand loyalty – ultimately making dealerships more competitive and driving revenue growth across your network.

Uncover Opportunity

Identify and analyze key service metrics to build a true picture of performance across your aftersales network and empower your dealers to win more opportunities in their regions.

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Empower action

Arm your dealers with the insights and tools to identify high-potential prospects and focus their marketing efforts to drive opportunity into their service lanes.

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Monitor impact

Track the impact of your service performance to more deeply monitor factors like service absorption and your true cost of labor.

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SERVICEVIEW™

The fastest, most accurate way to diagnose your service opportunities.

In the fast-paced world of a Service department, time truly is money. As the premier scientific aftersales solution, ServiceView delivers streamlined access to the most important data to ensure impactful efficiency, competitiveness, and opportunistic decision-making.

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AUTOHOOK®

Private offers. And the proof they’re working.

AutoHook incentive campaigns are scientifically proven to drive qualified customers to dealers’ service lanes through multi-channel, highly targeted private offers.

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FINANCIALVIEW™

Measure the money you’re making or missing.

Understand the contribution the Service and Parts departments make to the success of the aftersales network as a whole. FinancialView tracks the impact of your service performance to more deeply monitor factors like service absorption and your true cost of labor.

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Proving the clarity of our vision every day.

From high-volume brands to niche vehicles, Urban Science is trusted by dealers to uncover their most certain opportunities for success.

What our clients are saying.

“Truly listens to our needs and uses data to drive recommendations and problem-solving.”

OEM Aftersales Lead, North America

“Great team! Efficient and reliable.”

OEM Aftersales Leader, North America

“The Urban Science team displays a mastery of the automotive industry through highly technical business expertise.”

OEM Aftersales Leader, Europe

Latest insights

September 29th,  2025

8M+ Leads Reveal When Close Rates Actually Peak

By Day 4, most sales teams shift focus to new leads – not because buyers disappear, but because the process demands it.

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September 26th, 2025

The New Proving Ground for EV Sales Growth and Brand Loyalty? The Charging Station

In the electric vehicle (EV) ecosystem, public charging represents one of the most consistent points of contact between consumers and automakers.

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September 26th, 2025

As European EV Sales Soar, Automakers Must Prioritize Service Network Optimization to Protect Margins

Service has consistently played a pivotal role in driving revenue and profitability at healthy automotive retail outlets across Europe and for leading automakers around the world.

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September 25th, 2025

Empowering Detroit Nonprofit All Things Women Through Urban Science’s Community Giving Initiative

At Urban Science, we’re committed to making a positive impact in the communities in which we work and live, and we encourage our global team members to use their talents […]

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September 8th, 2025

From Volunteer Shift to Company Gift: Urban Scientist Sparks $2,000 for Make Food Not Waste

Urban Science’s annual Community Giving Initiative empowers employees to direct support toward causes close to their hearts. For Paul Schweiger, a long-tenured Urban Scientist, that support took shape in a […]

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September 3rd, 2025

Urban Science completes UID2 adoption, boosting automotive targeting and measurement

Urban Science has officially completed the adoption of Unified ID 2.0 (UID2) on The Trade Desk. The emerging technology is a privacy-first identity framework that gives consumers greater control over […]

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September 2nd, 2025

Defection Data Playbook

Transform your sales strategy with top-performing dealers’ secret weapon: unrivaled defection data powered by the Urban Science® DataHub™. Download the playbook now to convert lost sales into actionable opportunities and elevate your sales effectiveness.

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August 28th, 2025

Urban Science Brings Data-Driven Perspective to WardsAuto Coverage of the 2025 Mid-Year Dealership Report

What’s driving stability and what could shake it in the U.S. dealership landscape? Mitch Phillips, Urban Science’s Global Director of Data, spoke with Wards Auto to unpack the latest insights […]

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August 28th, 2025

Urban Science Discusses Empowering the Next Generation of Women in STEM on WJR

Urban Science’s Global Vice President, Chris Boumansour, recently joined Michigan Voices to share how our partnership with The Engineering Society of Detroit’s Girls in Engineering Academy is helping open doors […]

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August 18th, 2025

Brian Pasch shares key findings from Urban Science’s 2025 research with The Harris Poll

This article was authored by Brian Pasch and originally published on LinkedIn. It highlights research from the 2025 Urban Science Harris Poll study exploring how tariffs, affordability concerns and evolving EV sentiment are shaping consumer behavior in the automotive space.

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August 14th, 2025

Urban Science adds electric vehicle charging station analysis to MarketView to enrich automaker EV sales and network planning, customer convenience

DETROIT, August 14, 2025 — Urban Science today announced the addition of electric vehicle (EV) charging station analysis to its MarketView solution — a leading automotive sales analysis offering. The […]

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Urban Science
Solutions
  • MANUFACTURER
  • NETWORKPERFORMANCE

    Proactive network management to connect today’s consumers with automotive more efficiently.

  • SALESPERFORMANCE

    Uncover what really impacts daily performance to grow market share.

  • AFTERSALESPERFORMANCE

    Bring customers back to increase service retention and build long-term loyalty.

  • MARKETINGPERFORMANCE

    Scientific precision to make every marketing dollar work harder.

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