AutoHook

We’ve turned motivating in-market prospects into a methodology.

Service customers have a multitude of choices when they need work done. With service and parts being crucial for dealer profitability, AutoHook has a proven ability to influence their choice toward your dealership. These special offers drive customers in for their first service and keeps them returning past the warranty window. AutoHook-powered incentive offers drive increases in your dealers’ service and parts business, as well as subsequent new vehicle sales.

Activate aftersales and advocacy with science-driven offers and dialogue.

RECALLS
RECALLS

Build both trust and value

Increase completion rates and enhance your brand’s safety image. ​While customers are in dealer service lanes, build new relationships and grow long-term loyalty.

SERVICE ACTIVATION
SERVICE ACTIVATION

Convert first-time service prospects

The first service event after purchase is critical for loyalty. Failure to convert here makes it extremely difficult to win a customer back. To convert these first-time prospects into showroom visits, AutoHook uses highly targeted, private incentive offers, redeemable only by completing service at your dealership.

INACTIVE CUSTOMERS
INACTIVE CUSTOMERS

Bring customers back

Re-engage customers who have not had their vehicle serviced for an extended period of time through outbound direct mail, email, and text campaigns.

PARTS AND ACCESSORIES
PARTS AND ACCESSORIES

Drive additional Repair Orders

Create targeted parts and accessories campaigns based on customer segment, seasonality, or any specific business need to boost your dealerships’ ROs.

ACTIVE SHOPPERS
ACTIVE SHOPPERS

Intercept your in-market shoppers

Integrate onsite or email offers into your existing marketing efforts such as social, display, and more. Even reward customer loyalty with incentives for repeat visits, positive reviews, or referrals.

CONTACT US

Make the most of your marketing investments.

AutoHook enhances the impact of your current strategies and marketing campaigns, deploying via text, email, and website overlay. AutoHook also seamlessly integrates through API with other digital marketing vendors and channels to increase conversion and drive qualified showroom traffic.

There are no one-size-fits-all
marketing campaigns.

Every market, every dealer, and every day brings unique sales support needs. AutoHook is up to the challenge, helping your dealers motivate owners with either a service reminder or part-specific incentive with configurable offer values and gift card types – all based on your business objectives.


SCORING

Use immediate scoring to identify and target the highest intent-to-buy customers.

TARGETING

Specify offer deployment by model, individual vehicle, inventory age, geography, or lead source.

TRIGGERS

Website overlay can be triggered by behaviors like page view, site reentry, or KPI completion.

OFFERS

Motivate prospects through private, highly-targeted service incentives with configurable offer values and gift card types.

We make it easy to get powerful results.

AutoHook programs are seamless to use from activation to customer redemption. They’re safe and secure, while providing detailed reporting to help you measure ROI and prove your success.

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TURNKEY SUPPORT

Program deployment and management made easy.

  • Pain-free activation, thanks to our proven website and CRM provider partnerships
  • Our dedicated Success Team is focused on maximizing your ROI
  • Simple and secure reward redemption platform
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HAPPY CUSTOMERS

Seamless card redemption process keeps your customers satisfied.

  • Simple 30-second redemption process
  • Customers receive virtual reward cards within minutes of redemption and physical cards within 7-10 days
  • Our team directly handles any customer questions or concerns
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PROVEN SECURITY

Best-in-class technology to ensure the integrity of your investment.

  • Platform access requires two-factor authentication
  • Consumer identity is verified for every redemption
  • Strict security measures are in place to detect and prevent fraud
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TOTAL ATTRIBUTION

Directly attribute spend to impressions, service lane visits, sales, and losses.

  • Detailed real-time campaign reporting
  • Direct consumer feedback on the value and impact of promotional offers
  • Regular delivery of case studies, pro tips, and best-in-class learnings

Latest insights

March 18th,  2021 Blog

The Unbreakable Value Of The In-Person Test Drive

If there has ever been any doubt regarding the relevance of the in-person test drive, we have confirmed loud and clear that it is here to stay.

LEARN MORE
March 1st, 2021 Infographic

2020 YEAR-END REVIEW: How Did AutoHook Impact The Industry In 2020?

During the worst economic downturn since the Great Depression, we helped 3,907 unique U.S. dealerships.

LEARN MORE
February 10th, 2021 Case Study

Findlay Kia Converts Lost Sales To Closed Sales With The 1-2 Punch Of TrafficView + AutoHook

In a down market, Findlay Kia needed an effective way to analyze their CRM data to expose inefficiencies in their sales process.

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December 8th, 2020 Quick Look

AutoHook Quick Tip: Boost Performance Of Specific Models – New Or Used

Inventory may be hard to come by these days, but it can also be hard to get rid of. Depending on the unique intricacies of your market, we know there […]

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SERVICEVIEW™

The fastest, most accurate
way to diagnose your
service opportunities.

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Measure the money
you’re making or missing.

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Urban Science
Solutions
  • MANUFACTURER
  • NETWORKPERFORMANCE

    Proactive network management to connect today’s consumers with automotive more efficiently.

  • SALESPERFORMANCE

    Uncover what really impacts daily performance to grow market share.

  • AFTERSALESPERFORMANCE

    Bring customers back to increase service retention and build long-term loyalty.

  • MARKETINGPERFORMANCE

    Scientific precision to make every marketing dollar work harder.

INSIGHT LAB

FEATURED

Ad Agency Tier10 Leverages Urban Science Data

Ad agency Tier10 leveraged Urban Science data to optimize its Tier II off-lease mail strategy and saw a 2.6% conversion rate.

Attention: You may not have your consumers’ attention.

Urban Science’s recent online study revealed automotive marketers might not be capturing their audiences’ attention like they think they are.

Agency model poses challenges – and opportunities – for dealers.

Much has already been written about the possible move from franchise to agency in automotive. With relatively few case studies to draw data from, educated speculation abounds.