Agencies

Enhance your KPIs to deliver successful campaigns.

Push your KPIs further: Traditional KPIs don’t tell the whole story — we connect your media performance to daily industry-wide sales to complete your view of success and help you understand which audiences and channels are delivering sales and not just engagements.

Test, learn and optimize with confidence: Inform your targeting strategies with real-time audience data to continuously refine and enhance your media approach for constant improvement.

Save time without sacrificing performance: Our solutions seamlessly integrate into your existing workflow, eliminating setup friction while driving premium outcomes. Think of it as a low-effort change with high-impact results. More precision, better performance and no operational headaches.

Maximize media impact: Ensure every audience segment delivers the highest possible return through the full picture of your KPIs down to the individual sales level — proving the value of your media strategy.

Stay ahead of industry trends: Gain access to cutting-edge automotive media intelligence to target, suppress and optimize your efforts. You’re the expert on your brand; we’re here to help enhance your strategies so you can maintain your competitive edge.

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Platforms / AdTech Service Providers

Turn our solutions into your automotive competitive advantage.

Demonstrate the true ROI of your platform: Prove higher media and sales effectiveness with precision-targeted solutions that deliver measurable ROI.

Outpace the competition: Seamlessly integrate predictive automotive insights into industry-wide, daily shopper activity to your platform, pushing your offering forward.

Get the full automotive market picture: Our solutions go beyond standard CDP and third-party datasets, providing predictive intelligence that drives real business impact. We don’t just tell you who your customers are, we tell you who is in market and out of market today, tomorrow and in the future.

Build a business case with impact: Equip your team with innovative solutions backed by data-driven proof to win and retain client budgets.

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SUPPRESSIONAUDIENCES™

SUPPRESSIONAUDIENCES™

Stop wasting money on recent buyers

• Improve ROAS instantly by removing recent buyers and focusing on in-market shoppers. Advertisers using suppression were able to reinvest up to 10% of their budgets.*
• Reduce media fatigue on your audiences and improve the customer experience by stopping post-purchase ad exposure.
• Protect your brand’s reputation by removing customers from sales-oriented campaigns immediately after they purchase.

*Based on an Urban Science study in conjunction with a U.S.-based OEM client.

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SALESMATCH™

SALESMATCH™

Prove your media strategies drive real sales.

• SalesMatch helped prove 43 times the return on advertising spend for a major OEM through a leading social platform.
• Optimize smarter by connecting ad exposures to verified vehicle sales to measure true campaign impact across channels, tiers and audiences.
• Get competitive intelligence on lost sales and defections to refine future targeting and media mix strategies.
• Uncover hidden performance that traditional analytics tools and walled-garden platforms can’t provide.
• Create a singular source of metrics truth across your agency and platform partners.

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Targeting