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我们利用科学提出更准确、更可靠的建议，使网络从低效走向高效。

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Aftersales Performance

授权服务部门制定经过验证的成功计划，以提高服务保留率并提高长期忠诚度。

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Marketing Performance

利用科学的精确度让每一分营销费用都发挥更大的作用——从智能的活动策划到高效的潜在客户管理，再到近乎实时的销售匹配。

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最新见解

8月17日th,  2026

Why Market Studies Take Years When They Should Take Months

Most OEMs plan for dozens of market studies each year, yet few can deliver even half the target number. The bottleneck is not the complex analysis itself, but the chaotic, […]

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8 月 17th, 2026

Urban Science’s Piermichele Robazza Discusses Untapped Service Lane Potential in Fixed Ops Magazine

Auto buyers are 2–2.5 times more likely to purchase their next new vehicle from their servicing dealer than another same-brand dealer. Yet many dealers still miss opportunities to connect service interactions to sales opportunities.

 

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8 月 11th, 2026

The Conversion Gap: Turning Defection Data into Dealership Growth

Tune in to hear Eric DeMont, Executive Director of Dealer Solutions and Growth break down the conversion gap and how dealers can turn data into meaningful dealership growth.

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8 月 10th, 2026

Urban Science launches vehicle sales forecasting module to help OEMs turn daily sales data into a science-driven decision engine

Urban Science today announced the release of its End of Month Forecasting module, which delivers daily visibility into projected vehicle sales performance to automakers doing business in the U.S.  This offering identifies shifts in market conditions before month-end results are finalized, empowering users to act on emerging opportunities and risks sooner than traditional sales […]

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8 月 4th, 2026

How Outcome-Based Incrementality Testing Can Help Wasted Ad Spend from Eroding Media Efficiency

As the automotive buying journey becomes more fragmented, marketers need better ways to measure media performance…

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8 月 4th, 2026

How Today’s Digital-First Buyers Are Reshaping Automotive Retail: Urban Science Shares Perspective in CDG News

Vehicle buyers are spending more time researching, prioritizing value and relying on digital channels throughout the purchase journey. Urban Science’s Carl Matter shares how dealers can use stronger digital engagement, timely follow-up and verified sales data to improve marketing ROI and connect with qualified buyers.

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8 月 4th, 2026

Urban Science’s Carl Matter Discusses Outcome-Based Advertising on the ADOTAT Podcast

On the ADOTAT Podcast, Urban Science’s Carl Matter explains why verified vehicle sales, not clicks or impressions, should guide automotive media decisions. He discusses outcome-based advertising, reducing wasted ad spend and using sales truth to improve marketing performance and ROI.

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7 月 29th, 2026

SciAI: The Science-Driven Intelligence Framework Moving Automakers and Dealers From Insight to Action

Discover SciAI, Urban Science’s science-driven AI framework combining predictive, interpretive and prescriptive intelligence to help automotive leaders make smarter decisions.

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7 月 28th, 2026

Why Service-to-Sales Conversion Remains a Challenge: Urban Science Shares Perspective in Automotive News

Today’s auto buyers frequently cross-shop dealerships, and ongoing affordability concerns continue to influence how buyers evaluate pricing, features and…

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7 月 16th, 2026

Q2 2026 U.S. EV Sales Report: Hybrids Lead the Charge as Electrified Vehicles Rebound

The U.S. government’s $7,500 federal tax credit for eligible electric vehicles expired Sept. 30, 2025, and BEV and PHEV sales cooled as expected, but hybrid gains lifted the broader electrified […]

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7 月 7th, 2026

Why Every Lost Sale Tells a Story: Auto Dealer Today Features Commentary From Urban Science

Today’s vehicle shoppers are more likely than ever to compare multiple dealerships…

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NETWORKPERFORMANCE

主动网络管理可以更有效地将当今的消费者与汽车连接起来。

SALESPERFORMANCE

发现真正影响日常绩效以增加市场份额的因素。

AFTERSALESPERFORMANCE

让顾客回头以提高服务保留率并建立长期忠诚度。

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