Our Science. Your Advantage.
Urban Science is a global automotive consultancy and technology firm applying the power of science to the industry’s most complex business challenges. For 50 years, we have helped automakers and dealers, and the AdTech firms that support them, discover, analyze and activate opportunity through the clarity of a scientific lens. The result: more vehicle sales and less waste.
Daily Data, Unmatched Market Visibility
Most automotive analyses rely on a delayed copy of the market. Urban Science delivers the only source of daily automotive sales data in the industry. Our OEM relationships, built and maintained over decades, give us visibility into more than 96% of new vehicle sales and 99% of certified pre-owned sales in the U.S.*, as well as how the global industry is performing – all at the speed of sales.
*Sales data refers to vehicle unit sales and does not represent vehicle price or revenue. Coverage figures reflect the U.S. market as of 2026.
Detail You Can Act On
Our sales data contains the precise granularity necessary for high-stakes decision-making, including:
- ZIP code
- 出售日期
- Make, model and trim
- The buyer’s previous vehicle
- The specific dealership who completed the transaction
The depth of our data enables stakeholders to pivot seamlessly between market-wide trends, dealership performance and individual buyer behaviors using a single, unified source. The same precision powers the consumer-level insight automotive marketers rely on for one-to-one targeting and sales match attribution.
Protected With Science-Grade Rigor
Sales information forms the foundation of everything we deliver, so we protect it accordingly. We adhere strictly to global consumer-level privacy regulations and we partition dealer and brand information rigorously and without exception.
The Intelligence Framework Behind Our Solutions
Long before AI became a fixture in news headlines and C-suite conversations, Urban Scientists were applying advanced analytics, machine learning and predictive modeling to our clients’ most complex business challenges. SciAI gives the framework a name and structure. Each form of intelligence makes our science more accessible, our recommendations more precise and our solutions more intuitive.
How is SciAI Different From Other AI Tools?
Every part of SciAI is shaped by Urban Scientists who live and breathe automotive business. The technology therefore reflects how the industry actually operates rather than how a model assumes it should.
Who We Serve
经销商
Get next-day defection insights, from both same- and competitive-brand dealerships, inside the tools your team already uses.
Automotive Marketers
Enrich media performance with sales truth that makes digital advertising more effective, efficient and results driven.
