超越危机：执行明天的战略从今天开始

Election cycle advertising creates greater competition for consumer attention and media inventory, putting pressure on dealers to make every marketing dollar work harder. Dealers can navigate shifting media conditions by continually evaluating performance and connecting media investments to actual sales outcomes.

In this podcast, Urban Science Solution Manager, Betsy Marietti, and Better Car People Vice President of Retail Transformation Training, Randy Berlin, explore how dealers can use AI to strengthen sales […]

Artificial intelligence is quickly becoming a standard part of the automotive retail experience. From website chat and automated lead response to sales tracking and customer follow-up, AI is…