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最新见解

9 月 3rd,  2025

Urban Science completes UID2 adoption, boosting automotive targeting and measurement

Urban Science has officially completed the adoption of Unified ID 2.0 (UID2) on The Trade Desk. The emerging technology is a privacy-first identity framework that gives consumers greater control over […]

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9 月 2nd, 2025

Defection Data Playbook

Transform your sales strategy with top-performing dealers’ secret weapon: unrivaled defection data powered by the Urban Science® DataHub™. Download the playbook now to convert lost sales into actionable opportunities and elevate your sales effectiveness.

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8 月 18th, 2025

Brian Pasch shares key findings from Urban Science’s 2025 research with The Harris Poll

This article was authored by Brian Pasch and originally published on LinkedIn. It highlights research from the 2025 Urban Science Harris Poll study exploring how tariffs, affordability concerns and evolving EV sentiment are shaping consumer behavior in the automotive space.

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8 月 14th, 2025

Urban Science adds electric vehicle charging station analysis to MarketView to enrich automaker EV sales and network planning, customer convenience

DETROIT, August 14, 2025 — Urban Science today announced the addition of electric vehicle (EV) charging station analysis to its MarketView solution — a leading automotive sales analysis offering. The […]

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8 月 13th, 2025

Urban Science: U.S. Throughput Trended Downward, EV Sales Continued To Rise, During First Half Of 2025

Urban Science® today announced its 2025 Mid-Year Automotive Franchise Activity Report (FAR), which revealed an overall decline in franchise…

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8 月 11th, 2025

Amid affordability concerns, knowing your audience makes all the difference

Against a backdrop of rising interest rates, automotive tariffs and general economic uncertainty, affordability has become an increasingly important factor in automotive retail…

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8 月 8th, 2025

Auto buyers are feeling the affordability pressure. What does that mean for dealers?

New vehicle affordability took a hit in April, with the average monthly car payment reaching $753, its highest peak since December…

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7 月 28th, 2025

The importance of strategic flexibility in dealer business planning

Any dealer who has had to revise a business plan mid-year can tell you one thing: nothing will eat into your profit margins faster than guesswork. A spike in demand, […]

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7 月 21st, 2025

New TrafficView features deliver deeper defection insights and group-level performance clarity

Urban Science today announced four new enhancements to its TrafficView® solution, an unparalleled tool that integrates daily industry sales data with a dealer’s CRM lead data to provide defection (lost […]

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7 月 15th, 2025

Q2 EV Retail Sales Report

This Q2 electric vehicle* (EV) retail sales report features Urban Science’s proprietary 2025 sales insights through June 30th, 2025…

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