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最新见解

3 月 24th,  2026

How Defection Insights Impact Team Performance: Urban Science’s Kristine Lentz on The Dealer Playbook Podcast

New-vehicle buyer lead defection isn’t just about price or inventory — it’s often the result of…

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3 月 18th, 2026

Increase Repair Order Value with Consistent ServiceView Usage

Programmatic pricing pressure and rising affordability concerns are reshaping how customers choose where to service their vehicles, putting sustained pressure on automotive brand loyalty. One major automotive brand used…

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3 月 17th, 2026

Urban Science’s Eric DeMont Examines the Hidden Leaks Behind Lost Automotive Sales in Digital Dealer

Today’s auto buyers frequently cross-shop dealerships, and ongoing affordability concerns continue to influence how buyers evaluate pricing, features and…

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3 月 12th, 2026

Mastering Automotive Network Strategy in a Shifting Landscape

Automotive retail network planning has never been simple. Original equipment manufacturers (OEMs) have always balanced coverage, performance and…

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3 月 9th, 2026

Urban Science’s Carl Matter Unpacks Key Automotive Advertising Insights with Car Dealership Guy

Following the release of “Start with Your Destination,” Urban Science’s Director of AdTech Performance, Carl Matter, spoke with Car Dealership Guy about the impact that daily industry sales data can […]

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3 月 6th, 2026

Why Daily Automotive Sales Data is Critical For AI-Driven Advertising Performance and Algorithmic Decision Making

Advertising workflows look very different today than they did even a year ago. Media workflows that once required constant human oversight are now increasingly automated, with…

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3 月 5th, 2026

Founder and Chairman Jim Anderson’s Dedication to Giving Back and Shaping Detroit’s Future

Our commitment to supporting the communities in which we work reflects a vision set out nearly 50 years ago by our founder and chairman, Jim Anderson. From significant donations to […]

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3 月 3rd, 2026

Combat Declining Brand Loyalty with Daily ServiceView Usage

Programmatic pricing pressure and rising affordability concerns are reshaping how customers choose where to service their vehicles, putting sustained pressure on automotive brand loyalty. One major automotive brand used…

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3 月 2nd, 2026

Urban Science’s Tom Kondrat Joins WardsAuto to Discuss Ultra-Luxury Dealerships

With several ultra-luxury and exotic dealerships having changed hands in recent months, one brand in particular has seen an increase in demand: Ferrari. Despite only having roughly 50 dealerships in […]

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2 月 26th, 2026

Urban Science Reinvents the Automotive Retail Network Planning Experience Through NetworkPlanner™ Launch

DETROIT, Feb. 26, 2026 — Urban Science, a leading global automotive consultancy and technology firm, today announced the launch of its NetworkPlanner solution. This new science-driven tool builds on Urban Science’s […]

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2 月 18th, 2026

Online Actions + Offline Sales = Big Wins

Programmatic media is a staple among automotive advertisers, but measuring the success of a particular media exposure can be tricky. A…

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