NADA 2026: Data Driving Action Beats Data Describing the Past

Sales pressure never stops, and when deals don’t close, it’s not always clear where buyers fall out of the funnel. Urban Science® helps dealers uncover and reduce defection by turning daily industry sales data into clear, actionable insight. Sign up to get a copy of our Defection Playbook 和 be entered for a chance to win a 32-Q Wheeled Yeti Cooler from Urban Science®.

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NO PURCHASE NECESSARY. Open to U.S. residents 18+; ends 2/20 at 11:59 PM ET; subject to eligibility and odds, see Official Rules for details.

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Dealership Performance Solutions

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SALESALERT™ | 汽车钩^® | 交通VIEW™ | 市场GROWTH™

SALES警报™

Recalibrate Your Sales Process
with Daily Defection Data.

Get automatically notified when a lead has purchased a new or CPO vehicle from another same brand or competitive dealership! With a connection directly into your CRM, SalesAlert brings dealers daily defection data to improve the customer experience, train salespeople and enhance marketing efficiency.

Notifies your CRM when a lead defects from your dealership

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AUTOHOOK^®

Intercept, Engage, Convert.

Target in-market online shoppers with customized incentives in order to drive high quality traffic into your dealership and leverage timely offers to close more deals. AutoHook’s closed-loop system allows you to target shoppers, send incentives, measure results and optimize your future offers. With AutoHook’s strategic marketing, users see a web-to-showroom conversion rate of up to 39%!

Sends timely offers to targeted shoppers
Drives traffic into your dealership
Send purchase incentives to customers

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交通看法^®

胜利始于了解自己正在失去什么。

TrafficView 将一维的 CRM 数据与 Urban Science 的日常行业销售*和流失数据相结合，将其转化为您的经销商真实情况的整体视图。

Deliver insights into your dealership’s traffic by matching your CRM data with industry-wide sales data from the Urban Science® DataHub™
Increase your sales effectiveness through decisions based on lead source, model, salesperson and geography

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市场成长™

解锁任何市场和每种类型的投资机会。

获得前所未有的独家见解，推动汽车行业发展。无论您是想投资新市场，还是在自己的市场中发展，您都需要科学的支持。MarketGrowth™ 可随时在任何市场中释放机遇。

获取最深入的指定营销区域 (DMA) 数据
通过审查市场潜力最大来做出更明智的收购决策

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What Urban Science can do for you.

Use the dealership performance suite
to see up to a 20% decrease in daily
defections in your first 90 days.

来自我们客户的声音

“SalesAlert is one of the best tools I’ve launched at my dealership! It has created engagement within the sales team and has helped us improve our CRM management processes to really determine why sales are lost. We don’t like seeing those Same Brand defections, but it allows me to re-engage those customers and introduce them to our amazing Service Department.”

John Bigelow, General Manager – Volvo Cars San Diego

“I really enjoy using SalesAlert. It keeps us productive following up with lost customers and focusing on in market leads. Our GM Robert loves SalesAlert and I believe it has made us better overall as a team!”

Tyra Ramos, BDC Manager, Maxon Hyundai

“At first I didn’t think I would like SalesAlert but after using it for over 3 months I discovered how impactful it is to our business. We do a lot of pre orders for customers so when we get a notification that a customer has bought elsewhere it helps us to re-engage the customer and talk about the purchase. SalesAlert also helps us hold our sales team accountable with follow up as we now know which customers are buying and when.”

Tiffany Wright, Internet Manager, North Park Lexus

“AutoHook™ has been a great tool for helping get people off of our website and into our showroom. We have seen about 50% of the people who filled out the offer online end up in our showroom!”

乔·瓦尔迪兹，Rosen Nissan 销售经理

“TrafficView™ has been a huge benefit for our store, as we are in a unique and competitive market. By using our own CRM data, we were able to see the effectiveness of the data firsthand, pairing TrafficView results with custom, targeted offers via AutoHook’s Web2Show and Lead2Show.”

帕特里克·凯斯, General Manager, Morrie’s Automotive Group

“To actually see TrafficView results with your own store’s data right in front of you is a completely different ballgame. We have a few Mercedes-Benz stores utilizing TrafficView and the results have been outstanding.”

Tom Agresti, Chief Technology Officer, Dream Motor Group

来自我们客户的声音

“AutoHook™ has been a great tool for helping get people off of our website and into our showroom. We have seen about 50% of the people who filled out the offer online end up in our showroom!”

乔·瓦尔迪兹

Sales Manager,
Rosen Nissan

“TrafficView™ has been a huge benefit for our store, as we are in a unique and competitive market. By using our own CRM data, we were able to see the effectiveness of the data firsthand, pairing TrafficView results with custom, targeted offers via AutoHook’s Web2Show and Lead2Show.”

帕特里克·凯斯

General Manager,
Morrie’s Automotive Group

“To actually see TrafficView results with your own store’s data right in front of you is a completely different ballgame. We have a few Mercedes-Benz stores utilizing TrafficView and the results have been outstanding.”

Tom Agresti

Chief Technology Officer,
Dream Motor Group

订阅我们的月度经销商新闻通讯《The Auto Acumen》。

了解汽车行业的来龙去脉，并随时掌握 Urban Science 经销商的所有信息。

	SALES警报™	AUTOHOOK^®	TRAFFICVIEW™	市场成长™
Key Benefit	SalesAlert’s daily defection data is proven to decrease lost sales in just 90 days	AutoHook’s conversion rate of up to 39% provides a reliable lead source of in-market customers	TrafficView analyzes daily defection data based on lead source, model, salesperson, and geography so you can identify opportunities for improvement	Marketgrowth’s DMA data helps you make smarter acquisition decisions by vetting markets for the highest potential
Solution 特征	Notifies your CRM when a lead defects from your dealership Details the defectors information including vehicle make, model, trim, dealership sold, and more!	Sends timely offers to targeted shoppers Drives traffic into your dealership Sends purchase incentives to customers	Informs the models and trims you're stocking Identifes opportunities for improvement by salesperson Exposes weakness in your lead follow-up process	Analyzes the current market you're in to optimize your dealer group’s performance Identifies the clearest opportunities for growth with the most in-depth DMA data avilable
Bundle Pricing
Analyze Sales Trends
Benchmark Performance
Identify Market Opportunities
Drive Increased Showroom Traffic
Improve Lead Conversion
Real-Time Sales Lead Updates
Salesperson Performance Tracking

Harness the fastest, most-accurate data in your dealership.

Comprehensive Coverage

Daily Data

Hyper-Granular Insights

Universal Connectivity

Data Protection

INCREASE TRAFFIC

LOWER DEFECTION RATES

IMPROVE RETENTION

DRIVE EFFICIENCY

EXPAND YOUR MARKET

ENHANCE CUSTOMER EXPERIENCE