October 272025年
Magnifying CTV Magic with Offline Vehicle Sales
The powerful impact of connecting video campaigns to real-world vehicle sales

CTV is inherently difficult to measure down to the sales level. However, when VDX.tv leveraged Urban Science’s SalesMatch™ solution, they were able to tie ad exposures to real-world vehicle sales.
VDX.tv used SalesMatch in three distinct ways – sustaining vehicle sales, boosting EV sales and converting active auto shoppers – all with incredible results, including
- Lower Cost Per Unit sold
- Increased ROAS
- Increased EV education
- Thousands of sales influenced, driving millions in revenue
Read all the use cases to discover how connecting ad exposures with real-world vehicle sales led to big wins.
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