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ソリューション
メーカー
NETWORKPERFORMANCE今日の消費者と自動車をより効率的につなぐためのプロアクティブなネットワーク管理。
SALESPERFORMANCE市場シェアを拡大するために、日々のパフォーマンスに本当に影響を与えるものを明らかにします。
AFTERSALESPERFORMANCE顧客を呼び戻すことでサービスの維持率を高め、長期的なロイヤルティを構築します。
マーケティングPERFORMANCE科学的な精度により、マーケティング費用をより効率的に活用できます。
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Don’t let your leads become someone else’s conquest.
Locked within every lost sale is the insight you need to identify and remedy your sales and marketing weaknesses. Only Urban Science® empowers you to treat the problems, not just the symptoms that are costing you conversions and provides the tools to drive more high-value showroom traffic through your doors.
We turn every lost sale into an opportunity for improvement.
We are automotive dealership scientists who empower dealers to uncover and convert daily traffic and sales opportunities. Our solutions, TrafficView and AutoHook, work in tandem to find who is defecting, where they’re going and the right moves to get them back into your stores.
勝つには、何を失うかを知ることから始まります。
- Identify underperforming lead sources to focus your marketing spend
- Know which models your customers are buying and how to balance your mix
- Identify true salesperson performance and opportunities for improvement
- Target your efforts where you have the most geographic opportunity
- Fix follow-up process issues
探検する
Hyundai Dealer Cuts Defections
by 57% with TrafficView.
A Hyundai dealer needed an effective way to expose inefficiencies in their sales process. They had no way of knowing which sales and marketing efforts were tied to the highest number of lost opportunities. The dealer identified that their defections spiked between days 3 to 7 after a lead hit their CRM. Check out the results TrafficView had on their defections and closed sales.
OVERALL
DAYS 3-7
Drive more quality traffic through your doors.
AutoHook delivers an integrated experience that scientifically engages prospects through highly targeted and custom configured private test-drive or purchase offers.
- Multi-channel delivery via email, text, website overlay and APIs
- Configurable targeting to focus on lead source, geography, model or customer opportunities
- Variable treatment options including offer type and value, timing and frequency to help drive incremental leads
- Real-time analytics fuel a scientific learning loop for continual improvement
- Turn-key implementation with dealer websites, CRM providers, and lead systems
探検する
How AutoHook goes to work
10%
average lift in monthly sales for AutoHook dealers.
39%
of AutoHook leads convert to showroom visits.
19%
of AutoHook leads convert to sales.
63%
of AutoHook buyers are new-to-brand.
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