As an engineer and a scientist, Eric has a holistic perspective of the entire automotive universe. He’s been an industrial engineer, an automotive engineer, a marketer, and a market planner, so he’s able to synthesize a host of inputs as part of his scientific approach. When working with clients, he’s able to understand all the brands, all the dealers and all the players in the market, as well as the industry. Then, he uses a science and superior ingenuity to discover solutions and make recommendations. Outgoing and genial, his passion for the automotive business and the people in the automotive business, make him one of most well-liked and well-respected leaders.