Urban Science delivers advanced consulting and software solutions that help automotive clients increase market share and boost profitability through high performing retail networks. Our global team of automotive retail performance experts has guided virtually every OEM in over 60 countries around the world for the past 35 years, and counting.
What We Do:
Urban Science utilizes scientific analysis, process-optimizing software, and experienced consultants to help automotive manufacturers better evaluate, structure, and manage their dealer networks and marketing programs. Empowered by Urban Science solutions, our clients are not simply responding to market forces, they are taking the initiative to achieve performance and profitability advantages that keep them ahead of the pack.
Scientific analysis optimizes our client’s business processes for maximum return and efficiency. We are experts at processing and managing complex data sets to fuel our analytical processes which scientifically identify the key metrics and actionable insights that drive performance.
Process-optimizing software embeds our analytical processes and metrics into our configurable software built entirely in house with a clear focus on the automotive industry. This allows our clients to automate the processes for maximum efficiency, and track and manage key performance metrics for continuous improvement.
Experienced, practical consultants have direct experience in the automotive industry – whether it is working directly for an OEM or for their agency partners. We understand our clients’ business and can quickly hone in on opportunities to improve their business – be it driving more sales or pulling cost out of the system.
What Drives Us:
Our goal, first and foremost, is to deliver maximum results for our clients. We do that by applying science and mathematics to uncover often non-intuitive drivers of our clients’ business that make a real impact when given the proper focus. Our precise, scientific DNA coupled with a natural curiosity and entrepreneurial spirit drive us to look beyond the obvious and go the extra mile for every one of our clients across the globe.
Results Driven: The insights we provide help our clients make better decisions resulting in tangible business benefits.
Curious: We are passionate about what we do. Scientific curiosity runs in our veins and drives us to uncover hidden opportunities.
Analytical and Precise: Our expertise and our products use cutting edge science to analyze complex data.
How We’ve Grown:
 In 1977, when Jim Anderson – a professor at Wayne State University in Detroit, Michigan – heard that Cadillac was told a particular marketing problem “couldn’t be solved” with current technology, he pioneered the concept of computer-generated dot mapping and the discipline of automotive network planning which is still recognized as the industry standard and leader. Anderson founded Urban Science to deliver the solution and established the company in Detroit, Michigan.
Cadillac was Anderson’s first client and, 34 years later, still is. The company has grown from a one man start-up focused on automotive network planning to an organization with more than 750 employees in 18 offices around the world consulting on nearly every aspect of the automotive retail business – from network planning to dealer performance improvement to lead management and marketing optimization. And we’re not done growing.
Philanthropy:
Urban Science strives to achieve Jim Anderson’s vision of a world where science and technology combine with entrepreneurial spirit to create opportunity and make the world a better place to live. This vision continues to drive Anderson, through Urban Science, to give back to community and educational organizations that share his can-do attitude. Philanthropy efforts include endowments to the Rehabilitation Institute of Michigan to build a Spinal Cord Injury Program and to Wayne State University to develop an Engineering Ventures Program to help students become successful entrepreneurs. Urban Science encourages our employees to do the same by funding their time spent on local philanthropic efforts.
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